Jordan Martin
Regional Tourism Manager
Send her an email
0412 986 071
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clare valley breathe it in
Regional Development Australia (RDA) Yorke and Mid North coordinate industry-based tourism initiatives for the region. With funding support from the South Australian Tourism Commission and local councils, we employ a regional tourism manager.
The Clare Valley Tourism Region encompasses the Clare and Gilbert Valleys Council, Regional Council of Goyder, Wakefield Regional Council and Adelaide Plains Council, and can be broken into three distinct regions.
WINE REGION
The valley that gives the region its name – as well as its most famous export – runs just 30 kilometres from Auburn in the south to Armagh in the north. A convenient hour and a half drive from Adelaide, the region is compact and beautiful.
PIONEER COUNTRY
The region extends from the wheat country of Tarlee and Eudunda, 130 kilometres north into the wide, direr expanses of the Mid-North culminating in Terowie. Expect dramatic landscapes, surprising stories and the remarkable town of Burra, Australia’s earliest, largest and best-reserved 19th-century mining town.
GULF + PLAINS
From the food bowl of Adelaide to the gulf waters of Port Wakefield to the nation’s most accessible pink salt lake – the Gulf + Plains Country is a surprise package waiting to be explored. The region runs 120 kilometres north from Two Wells to Brinkworth.
Industry Resources:
Industry Resources & Initiatives:
Australian Tourism Data Warehouse Workshops: Market your business or event for free!
Regional Development Australia Yorke and Mid North are delivering a free workshop on tourism and the Australian Tourism Data Warehouse (ATDW), a free platform aimed at promoting your experience to potential visitors, in partnership with local councils. If you’re a business owner, involved in a community organisation, or organise local
South Australia’s Mid North and Yorke Tourism Zone – Board Appointed
The inaugural Board of Directors has been appointed for South Australia’s Mid North and Yorke Tourism Zone. As part of the South Australian Tourism Commission’s plan for strengthening regional tourism, the first new Destination Management Zone is being piloted across the Mid North, Yorke Peninsula, Clare Valley, and Southern Flinders
Mid North Regional Tourism Exchange
Join us at the Mid North Regional Tourism Exchange, designed to foster connections and collaboration between local businesses, strengthening the regional tourism industry. Through interactive sessions and networking opportunities, attendees will gain insights into marketing strategies for small businesses and learn the benefits of collaboration and working with partners. Plus,
Have your say on the future of tourism in the Clare Valley and Southern Flinders
The South Australian Tourism Commission in partnership with RDA Yorke and Mid North (as the Regional Tourism Organisation for the Clare Valley and Southern Flinders Ranges) are developing a Destination Management Plan (DMP) for the regions, which will align with the refreshed South Australian Visitor Economy Sector Plan 2030, due
List your business on ATDW
The Australian Tourism Data Warehouse (ATDW) is a nationwide platform for tourism operators to list their businesses and events. In South Australia, listing your business or event on ATDW is FREE. This information can then be distributed to various websites such as clarevalley.com.au and southaustralia.com. You can sign up here:
Tourism Fundamentals in Clare
On Monday we, along with Tourism Industry Council South Australia – TICSA, the South Australian Tourism Commission and the Australian Tourism Export Council hosted a Tourism Fundamentals event in Clare. A workshop was held focusing on designing better customer service experiences in tourism followed by a networking event which allowed people
Tourism Fundamentals: Understanding your Tourism Bodies, Networking and 2024 Clare Valley Visitor Guide Launch
RDA Yorke and Mid North, Tourism Industry Council South Australia – TICSA, the South Australian Tourism Commission and the Australian Tourism Export Council will be hosting a Tourism Fundamentals event in March. Connect with your tourism peers, receive industry updates and raise a glass to the opportunities ahead. HWR
Clare Small Business Workshops
On Monday we held two Small Business Workshops in Clare. The first workshop had 10 participants who learnt how to use Rezdy to get their event, experience or tour online bookable with Clare Valley Tourism. The second workshop had 19 participants who learnt about how to use AI, effective HR
Media Release: Support Program Launched for Clare Valley Tourism Operators
Support Program Launched for Clare Valley Tourism Operators January 2024 Tourism operators in the Clare Valley tourism region have the opportunity to grow and improve their business thanks to an exciting new tourism accelerator program being delivered in the region. The collaborative project between Regional Development Australia Yorke and Mid
